Keyword Analysis & Research: what is meant by innovation

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What does 'innovation' mean to you?

“Innovation is about being creative and original in your work and thinking. Too often in our industry people confuse innovation with technology. Some of MKG’s most innovative work is not our most high-tech, but rather work that is entirely original.

What is Business Innovation and why is it important?

Why is business innovation important? Innovation offers companies four main benefits: 1. Getting ahead of potential disruption . When done right, business innovation takes stock of where the market is going due to potential disruptors or changing consumer demands. Businesses use that information to make strategic changes and to entice internal ...

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