Keyword Analysis & Research: example of scamper method


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Frequently Asked Questions

What is the Scamper method?

SCAMPER is surprisingly easy to start using and very efficient in innovation and ideations sessions. SCAMPER refers to a series of thought sparkers or provocations which help you to innovate on an existing product, service or situation by looking through different lenses. There are seven provocation lenses in the SCAMPER method:

How many provocation lenses are there in the Scamper method?

There are seven provocation lenses in the SCAMPER method: First, take an existing product or service. It could be an existing product, service or idea which you want to improve or which could be a great starting point for future development. Then, simply go down the list and ask questions regarding each of the seven elements.

What is scamper and how can it help your team?

S.C.A.M.P.E.R. is a great way to get unstuck and move past stagnant, outdated to new, more enlightened ones. Use this technique to help your team explore outside traditional ways of thinking through 7 different perspectives.

Is it common for a scamper to come up with novel ideas?

It is quite common for a single SCAMPER exercise to come up with novel ideas for more than one situation. So do not discard these options and it's worth exploring them thoroughly later. The last phase of the application of the SCAMPER technique would be to select the ideas that were raised as best candidates to solve the problem.


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